Quick! Take a picture of me fixing my tie. Quick! Catch my beard before it quits my face because I suck too much ass.
Even on their first few albums (which Black Keys fans will tell you are 'better' if you don't like their new stuff) you could hear the utter lack of any emotional depth. Recording in low-fi was merely a calculated move to sound soulful and passionate (like old blues records). Many fell for it and as soon as their popularity grew, in came the slick manufacturing of their albums and videos. They are marketers and publicists before they are blues musicians.
True story: I once said, "I like the blues" to someone and they wet their pants with glee.
"I love the blues! My favorite band is the Black Keys!"
This person was an accountant. Soullessness pervades that profession. The Black Keys would fit in well.
Truth is, I never liked them. I suppose they're good at making non-pop pop music but it still stinks like gangrene assholes to me. Maybe that's the problem. It's pop music dressed up as indie or underground or whatever white hipster intellectuals want to call it to get as close to African American roots music as they can without having to listen to it. It's pop music with fuzzy sounding guitars. It ain't special. It still has the emotional range and depth of a Britney Spears concert. I'm not saying all music has to be more than pop music, I'm just saying can't we all stop pretending that it isn't? Fuzzy guitars do not a good song make.
Fuck the Black Keys.